Shure Incorporated, founded in 1925 by Sidney N. Shure in Chicago, Illinois, is a leading American manufacturer of audio equipment. The company started as a supplier of radio parts kits before expanding into microphones and other audio electronics.

In 1932, Shure introduced its first microphone, the Model 33N. This was followed by the development of the Unidyne microphone in 1939, which became an industry standard due to its innovative unidirectional pattern, reducing background noise and feedback. The Unidyne series, particularly the Model 55, became iconic, often referred to as the “Elvis microphone” due to its association with the legendary performer.

During World War II, Shure supplied microphones and other audio equipment to the U.S. military, establishing a reputation for reliability and quality. This period also saw the introduction of the M3D, the world’s first single-element dynamic cartridge for phonograph pickups, in 1948.

The 1960s and 1970s marked significant advancements for Shure, with the introduction of the SM series of microphones, including the SM57 and SM58, which became standards in live sound and recording due to their durability and excellent sound quality. The SM58, in particular, is renowned for its rugged construction and versatility, becoming one of the best-selling microphones of all time.

In the 1980s and 1990s, Shure expanded its product line to include wireless microphone systems, offering performers and presenters greater freedom of movement. The introduction of the ULX and UHF series set new standards for wireless audio performance.

In the 2000s, Shure continued to innovate with products like the SE series of in-ear monitors and the KSM series of studio microphones. The company also embraced digital technology with the introduction of digital wireless systems and advanced audio processing tools.

Today, Shure remains a family-owned company headquartered in Niles, Illinois. They continue to produce a wide range of high-quality audio products, including microphones, headphones, wireless systems, and audio processors, maintaining their reputation for excellence and innovation in the audio industry.